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Having a
presence on the web is not enough. Your customers and potential
visitors have to be able to find you online. We design your website
with usability in mind, and even offer custom search engine
optimization services for our clients who want to increase their
position in the search engine rankings.
Search Engine Optimization involves making your web pages readable
for the search engine crawlers that are used to identify website
theme and relevancy to particular search terms. Google, Yahoo and
MSN all have spiders or crawlers that try to determine what your
website is all about.
CAD Website Design specializes in increasing traffic to your website
by improving your position in the search engine rankings without
using doorway pages, cloaking or other spamming techniques. Our
search engine rankings specialists work diligently with you to
determine your company's marketing needs. We work with you to make
your site content relevant, fresh, and search engine friendly -
increasing your search engine rankings. This proves to be the most
time proven way to ensure that your site stays in the top of the
search engine rankings for the long-term.
The guarantee associated with your campaign will depend on
competitiveness of your keywords and the number of keywords your
site is optimized for.
We will meet or beat any guarantees offered by a comparable SEO
firm.
Each optimization program comes with a basic guarantee as follows:
Submit Express will guarantee at least 20 top 10's within 6 months
across the major 15 search engines or your money back. Note that
this is not a specific guarantee on any particular keyword or any
particular search engine. For details, please speak to one of our
SEO sales analysts who will be able to offer their advice based on
our performance experience.*
Initial Consultation & Keywords
Our technical staff begins by checking the current status
of your Website to ensure that the optimization process will not be
encumbered by any unforeseen problems of function. Then, using
manual searches as well as custom research software, an optimizer on
our staff will take the gathered data and create a list of the most
highly trafficked and targeted words in your industry - and consult
with you to choose the final keywords.
Content Creation
After a list of keywords has been generated for your
Website, it is passed along to our content writers, who create
unique content. Using their training and experience, our writers
will ensure that your copy utilizes the keywords in accordance with
the right densities and marketing of your site. In addition, they
will consult you before getting started on your content to be
confident that the essence of your Website is not compromised.
Website Redevelopment
Our optimization engineers will work with our copy writers to
integrate the optimized content within your Website. Our technicians
will redevelop your site to optimally communicate your keywords with
search engines. Moreover, all aspects of a Website, including its
architecture, meta tags, alt tags, graphic-text, internal link
structure and sub-pages will be modified to be spider friendly and
best meet search engine algorithms. The staff of Submit Express is
dedicated to maintaining the design integrity and essence of your
Website.
Link Development
One of the major variables in attaining high rankings is developing
incoming links from other Websites that are well established and
have commonality with your Website. As a major part of the service
that we offer, link development is absolutely essential to the
success of your Website and can be done in various ways. One-way
links from Directories and other related sites, Reciprocal Link
Exchange with related sites, fee-based directory submissions and
targeted link buys are all effective ways of developing quality
links in high quantity.
Submission
After the optimization process is complete, we will submit your
Website to all the major search engines and directories, including
Yahoo, AltaVista, HotBot, AllTheWeb, Google, AOL, iWon and Netscape,
MSN, Lycos, Teoma, AskJeeves and DMOZ (Open Directory). In addition
to these submissions we add fee based directories such as Yahoo
Directory Looksmart, Microsoft Bcentral and several other quality
directories which will add to your link popularity. And lastly, if
your Website has indexing issues, we will create and submit site
maps to both Google and Yahoo via their respective programs.
Reporting
Before we start the optimization process, it is essential for
us to run a ranking report to show where your Website ranks with the
various search engines. Once this process is complete, we send you
the report so you can see the results. Once optimization is
complete, we run reports again every 30 days to check on the
progress of your Website - you will be updated on these monthly
ranking report results via e-mail. In addition to the monthly
ranking reports, our staff runs weekly search engine monitoring to
verify that your site has not been dropped by any of the major
search engines. To ensure your satisfaction, our technicians will
periodically call you or e-mail you just to check in, and we also
invite you to call our staff anytime with questions. |
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